About Me
A communications, mass media & marketing professional.
My expertise
What I do…
With extensive experience across all facets of digital marketing, I specialize in content creation, social media management, and video production editing. I create engaging content to captivate and engage audiences (readers, prospects, customers). Let’s connect and explore how I can bring value to your team!
I’m Quindrea Yazzie, known to many as Drea. I’m Navajo and Naakai from Steamboat, Arizona, on the Navajo reservation. I hold a bachelor’s degree in Journalism and Mass Communications from Arizona State University and have a passion for all things related to mass media and communication—whether it’s reporting, writing, shooting video, or editing. From a young age, I’ve been driven to tell the stories of Indigenous people and to inform them about the world around them. This passion led me to become a journalist, where I’m proud to be among the 0.36% of Native Americans working in newsrooms today.
My experience extends beyond news, having worked with local businesses, tribal gaming operations, and renowned organizations such as The State Press, Navajo Nation Gaming Enterprise, Arizona PBS, The Heard Museum, and Indian Country Today. In these roles, I’ve developed expertise in client and customer relations, website and graphic design, video editing, social media management, content creation, business storytelling, and event coordination.
I’m searching for opportunities in digital marketing, social media management, video editing, communications, public relations, human relations, and event coordination.
Ahéhee’ (Thank you).
Resume
Download my resume (PDF)
Skills
and Experience
How I rate my skills.
JAN 2024 — PRESENT
ICT
Social Media Manager & Visual Producer
Designed and executed social media strategies for Facebook, Instagram, and YouTube, produced and curated content with internal and external collaborators, and streamlined the reporting of social media KPIs for each channel.
- +126% YouTube Views
- +63% Facebook Reach
- +240% Instagram Reach
MAR 2021 — JAN 2024
ICT
Visual Editor & Producer
Produced and edited the ICT live-to-tape newscast with a daily turnaround to global media partners reaching over 200 million households worldwide, ensured contract requirements for grants were met to maintain multimillion-dollar funding agreements, assisted in syndication management efforts with deliverables to over 40 stations, and managed social media content for an audience of 500,000+.
JAN 2020 — MAR 2021
ICT
Reporter & Producer
Researched, reported, and wrote stories with an Indigenous focus while assisting in the launch of the broadcast division and supporting syndication efforts to expand content distribution to new stations.
JAN 2020 — NOV 2022
Slide-Lok
Digital Marketing Manager
Designed and implemented a digital content strategy focusing on articles and blog posts to grow organic search traffic.
- +97% Organic Traffic
- +25% Revenue
- +14% Customer Base
AUG 2018 — DEC 2019
Navajo Nation Gaming (NNGE)
Media & Communications Intern
Managed video production editing to document the Travel Plaza ground-breaking and construction progress, while assisting with promotional marketing, creating content for public relations, and coordinating invites for local celebrities, politicians, and stakeholders for milestone events.
AUG 2017 — JUL 2018
Slide-Lok
Digital Marketing Specialist
Developed and managed email marketing campaigns beating industry average reported in Mailchimp. Utilized analytics and keyword planner to improve website SEO.
- +14% Email open rate
- +46% Email click-through
- +38% Long tail keyword search traffic
JAN 2016 — MAY 2017
Slide-Lok
Digital Marketing Associate
Assisted marketing department with managing websites, updating content and SEO. Created brochures using InDesign for print and sourced a lower cost vendor.
- Assisted 1500+ website management
- 18% Cost savings with new printing vendor
Portfolio
My Works
Vice President Kamala Harris: ‘We should be looking to what should be’, ICT
SMM, visually produced and edited high profile interview in Premiere Pro and Hootsuite
NAJA Award Winner 2022 & 2023
Newscast Editor and Producer Quindrea Yazzie 2022 & 2023 Native Media Award Winner
2023 Indian Gaming Association Tradeshow & Conference, ICT
Reporting from San Diego I captured, edited, and produced this piece for the newscast, social and web using Premiere Pro, Photoshop and Hootsuite.
Website Design for Save Money Towing Tempe
Web design service for a local small business in Arizona created using WordPress and Photoshop
Reality check: Risk from virus remains ‘very low’ at this point, ICT
Wrote and reported this story for Indian Country Today (ICT).
Arizona legislators want ‘to make all feel welcome’, ICT
Wrote and reported this story for Indian Country Today (ICT).
Celebrating the dam that wasn’t built, ICT
Wrote and reported this story for Indian Country Today (ICT).
How I Work
Team
Collaboration is at the heart of my approach to communication and marketing. I thrive in team settings, bringing a collaborative and supportive spirit to every project. I work seamlessly with internal and external stakeholders, from content creators and designers to community leaders and clients. I value the unique contributions of each team member and leverage my communication skills to ensure everyone is aligned and working towards a common goal. Whether leading a project or contributing as part of a larger team, I excel at fostering an inclusive environment where ideas are freely shared, diverse perspectives are respected, and creativity is encouraged.
Creative
My creativity is inspired by my Navajo heritage, where values like sustainability, teamwork, and respect for nature are at the core. I draw from this background to create content that’s not only innovative but also meaningful and community-focused. My approach prioritizes collaboration and collective success, which allows me to foster inclusive environments and produce impactful work. By combining these cultural values with modern technology and digital marketing trends, I deliver creative solutions that resonate with diverse audiences and drive results. Whether it’s developing engaging content or leading a project, I bring a unique perspective that blends tradition with innovation.
Results
I am both results-driven and process-oriented, combining a focus on outcomes with a strong commitment to following established processes and guidelines. I use data analytics and social trends to develop strategies that maximize impact while adhering to best practices and organizational standards. By effectively monitoring key performance indicators (KPIs), I leverage insights to refine my approach, ensuring each initiative aligns with broader goals and delivers measurable results. My ability to follow structured processes while remaining adaptable allows me to consistently achieve objectives and enhance overall efficiency.